Top 5 Fashion Games Performance in South America, Q4 2024

In the fourth quarter of 2024, the top five fashion games on a unified platform in South America showcased varied performance trends in terms of downloads, revenue, and active user engagement. Here's a closer look at each:

• Paper Doll Diary: Dress Up DIY from Getsmart LLC experienced a steady rise in weekly active users, reaching approximately 1.66M by the end of December. Weekly downloads fluctuated, peaking at around 186K in mid-November, while revenue saw a modest increase, peaking at about $25 in mid-December.

• Love Paradise - Merge Makeover by Rosecrab saw a decline in weekly downloads from 232K in late October to around 105K by the year's end. Revenue peaked at $1.6K in early November but decreased to $1K by December. Active users remained relatively stable, finishing the quarter at approximately 1.16M.

• Hair Salon: Beauty Salon Game also from Getsmart LLC, showed an end-of-quarter surge in downloads, reaching 160K in late December. Revenue experienced fluctuations, peaking at $149 in late December, while active users grew steadily, ending the year at about 1.17M.

• Hair Tattoo: Barber Shop Game by AI Games FZ saw an impressive increase in downloads, hitting a high of 198K in mid-December. Despite low revenue figures, active users climbed to approximately 1.35M by the end of the quarter.

• Fashion Queen: Dress Up Game, also from AI Games FZ, experienced a rise in weekly downloads, peaking at 160K in mid-December. Active users followed a similar trend, reaching 761K by the end of December.

These insights from Sensor Tower highlight the dynamic nature of the fashion gaming market in South America. For more detailed analytics and trends, visit Sensor Tower's platform.